Web Weekly: LinkedIn Mobile App, State of the Word, Cool Tools
Google+ Launches Verified Accounts
Some people are so popular that duplicate or false accounts might be set up in their name. To be sure that by following someone like buy cialis low price
m/#!/JUSTINBIEBER”>@justinbieber, you’re actually getting the teen pop star’s account, Twitter set up verified accounts, a little badge that appears on approved profiles.
Now Google+ is doing the same thing to verify authenticity for some of its most popular users. The criteria are not exactly clear. (Hat tip to Search Engine Land)
LinkedIn Launches New Mobile Apps
If you’re as big of a LinkedIn fan as I am, you want it with you everywhere you go. That’s why I was thrilled to find out that LinkedIn improved their mobile apps by leaps and bounds in a new version. This also includes HTML5 mobile capabilities. I wrote up a full blog post about the new LinkedIn app functionality earlier this week.
You can provide the LinkedIn mobile team with direct feedback and stay on top of new developments by joining the LinkedIn mobile group.
WordPress founder Matt Mullenweg delivered his State of the Word 2011 address this week in San Francisco, reporting that an incredible 22 out of every 100 new active domains in the US are running WordPress. Even more unbelievable to folks like me is that 6,800 self-employed survey respondents were responsible for over 170,000 sites.
Cool Tools of the Week
- Anthologize allows WordPress users to drag and drop content from their blogs and websites into a template for creating an e-book. (Hat tip to @miriamschwab from illuminea.)
- AdWords Express, a recent rebranding of Google Boost, is a simplified version of regular Google AdWords designed for small businesses targeting a local market. Business owners reap the benefits of a targeted online ad campaign, without having to stress over all of the management that a full-fledged AdWords campaign can require to run successfully.
- Google Maps now has a weather layer to show you the realtime conditions wherever you are looking to go.
Coming Soon to a Search Engine Near You
Another reason to optimize your site for SEO and to get out there as many ways as you can: Videos, local listings, social media networks, +1s, and Google Places — Google Launches “Google Related“, designed to create a “contextual search” experience. The idea is that searchers will be able to find ANYTHING related to what they’re searching for, thus providing them with a fuller result.
I haven’t seen it on my search results page yet, but the Hubspot Inbound Marketing blog explains how it’s supposed to work.
Have a great week!